Articles by Tasnim B. Kazi

Found 3 articles
2012, Vol. 4 No. 01
Industrial Psychology is almost as old as Psychology itself. Psychology came about in 1879 in the laboratory of Wilhelm Wundt in Germany and William James at Harvard. Both of them were philosophers and physicians fascinated with the mind-body debate... Read Article »
2011, Vol. 3 No. 12
The rise of superbrands has many implications for the nature of work, workers, and organizations. This paper explores superbrands and their impact in three ways. First, the dynamics of the superbrand Nike, along with the implications of Nike as... Read Article »
2011, Vol. 3 No. 12
As we move from Fordism to Post-Fordism and from Industrialism to Post-Industrialism, the new Market that prevails under Globalization implies many changes to the nature of work and organizations. This new Market dictates, or rather governs, the... Read Article »

Tasnim B. Kazi graduated in 2011 with a concentration in Psychology English from University of KwaZulu-Natal in Durban, South Africa.

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