Brand Development  (tagged articles)

The keyword Brand Development is tagged in the following 1 articles.

2014, Vol. 5 No. 2
Brand loyalty develops as an intermixing of self-image and brand image, and anthropomorphized brands succeed when their ideal traits are utilized as brand personality components. To test the relationship between anthropomorphism and ideal traits... Read Article »

Expedited Article Review

Submit an article and get a decision fast.

If you need a fast decision, INQUIRIES Journal offers expedited processing of your submission for a small fee. Depending on the expedited review option you choose, you can receive a decision in as few as 3-days.

In addition to a shorter review period, the fee supports the journal's continued operation. Standard submissions are always free. Learn more »

- Submit an Article to Inquiries Journal -

Inquiries Journal provides undergraduate and graduate students around the world a platform for the wide dissemination of academic work over a range of core disciplines.

Representing the work of students from hundreds of institutions around the globe, Inquiries Journal's large database of academic articles is completely free. Learn more | Blog | Submit