http://www.inquiriesjournal.com/keyword/strategic-communication Inquiries Journal provides undergraduate and graduate students around the world a platform for the wide dissemination of academic work over a range of core disciplines. en-us Fri, 15 May 2026 12:47:20 -0400 Fri, 15 May 2026 12:47:20 -0400 http://www.inquiriesjournal.com/articles/1470/standardization-of-international-advertising-strategies-a-content-analysis-of-pantene-pro-v By Kailyn Schmidt - With products available in more than 180 countries, Procter & Gamble is one of the largest global advertisers. Considering today's global marketplace, it has become increasingly necessary for multinational companies like Procter & Gamble to effectively communicate with people from diverse nations. This study examined the extent of standardization practiced by the company for its Pantene Pro-V line of products and which components are most commonly standardized or adapted. Analysis showed that Procter & Gamble practiced a moderate level of standardization, which allowed it to maintain... Tue, 31 May 2016 12:00 EDT http://www.inquiriesjournal.com/articles/1470/standardization-of-international-advertising-strategies-a-content-analysis-of-pantene-pro-v http://www.inquiriesjournal.com/articles/1366/an-analysis-of-successful-student-run-public-relations-and-advertising-agencies By Amanda Limoges - Across the nation, student enrollment in journalism and mass communication programs has continued to rise in recent years (Becker, Vlad, Tucker, and Pelton, 2006). Notably, enrollment in strategic communications has experienced a significant increase in recent years. Correspondingly, the majority of strategic communications students at Elon University, and those in similar majors at other schools, work at communications agencies after they graduate. While internships can prepare students for work in an agency, most internships are hard to get without prior experience. Like other communication-... Wed, 18 Nov 2015 12:00 EST http://www.inquiriesjournal.com/articles/1366/an-analysis-of-successful-student-run-public-relations-and-advertising-agencies