http://www.inquiriesjournal.com/keyword/environmental-advocacy-organizations Inquiries Journal provides undergraduate and graduate students around the world a platform for the wide dissemination of academic work over a range of core disciplines. en-us Thu, 14 May 2026 19:12:40 -0400 Thu, 14 May 2026 19:12:40 -0400 http://www.inquiriesjournal.com/articles/665/green-alliances-collaboration-between-businesses-and-environmental-advocacy-organizations By Anam Qudrat - The use of the familiar “command and control” approach to coerce businesses with government interference in order to raise awareness of the damage caused to the external environment proves to be ineffective, resulting often in violence and no long-term plan to introduce environmental consciousness (Livesey, 1999). Instead with the promotion of mutual collaboration, the concept of market based environmentalism emerges where ecological alternatives are made attractive to businesses so they can adopt them independently (Azzone & Bertele, 1994). Under this methodology, businesses are... Fri, 20 Jul 2012 08:05 EDT http://www.inquiriesjournal.com/articles/665/green-alliances-collaboration-between-businesses-and-environmental-advocacy-organizations